Agile doesn’t mean you take an 18 month project and break it down into month releases
Why do startups fail? 🤔
Too many startups begin with the idea for a product that they think people want… and they actually don’t.
When we talk about “Agile”, the Agile Manifesto, and some of the principles around Agile, such as being honest and transparent… if you’re helping a founder build a product, and you are working truly Agile, it doesn’t mean you take an 18 month project and break it down into month releases.
What it should mean is that you spend a month or two exploring and building something and testing and *validating* it.
And three months in, you might end up telling them, “Oh, we found a product that does it better. We don’t think you should be pursuing this…” and you tell them this is not the right way…
That takes guts!
If you’re a software company you would instinctively want the money, right? You want that 18 month contract.
But that’s why Agile is such a fundamentally different mindset.
